- Diving into the deep waters of product management: In this style, product managers work externally with customers, sales, marketing and analyse competitors, define Product strategy and also work with engineering to build great customer-centric products. The product managers are focused on the following:
- Product Strategy
- Define the Customer Value proposition
- Disruptive Innovation
- Market Research
- User research
- Analyse consumer behaviour
- The competition analysis and adopting the right strategy to outwit the competitors
- Product discovery
- Achieving Product-market fit
- Behaviour-driven design thinking – Building habit-forming products and including addictive elements in product design
- Apply concepts of cognitive psychology to build great software products
- Product Marketing and GTM strategies
- Product Positioning and Messaging
- Product Backlog management in Jira
- Release planning
- Road-mapping
- Sprint planning and commitment
- Daily stand-ups
- Review prototypes
- Define Epics, Features and user stories
- Analyse product metrics
The Problem that we are solving for software companies is that Product Managers and Product Owners are good at working with engineering teams and playing scrum, but they lack in Business strategic thinking and design thinking aspects of product management.
We bridge this gap through our product management training program.
Our Product Management training is designed for young tech professionals in software companies and transition them to Product leaders so that they can think, act and succeed strategically.
Our Promise is – To Uplift Product Management capabilities for your company.
Want us to train your product team and engineering team and uplift Product Strategy & Product Marketing skills, contact us @ rahul.vtc@gmail.com
Want to uplift your product strategy & product marketing skills, Join our online product management course now.