- We conduct Product Management Training for Product and Technology teams in Software Product Companies and IT services companies to build products that create customer value and actually make a difference in people’s lives.
- We also offer Online Product Management Courses and Product Management certification program for Software professionals.
- We help Software Product Managers and Software Product Management Teams to think, act and succeed strategically.
Our Product Management Training covers the following Modules:
Introduction to Product Management – What is Product Management? |
What is a Software Product? |
What is Software Product Management? |
Customer Value |
Analysis – Foundations of Product Management |
Customer Behavior Analysis |
Customer Personas |
Competition Analysis – Marketing Warfare |
Environmental Analysis |
Product Discovery and Product Development |
Spotting the Opportunity |
Product Discovery – Double Diamond Approach and Disruptive Innovation |
Product Market Fit Persona-based product portfolio planning Points of Parity and Points of Differentiation |
MVP – Minimum Viable Product |
Waterfall vs Agile Product Development Approach |
Hybrid Product Development Methodology |
Feature Prioritization Methods and |
Pitfalls in Backlog grooming |
Product Analytics – Data Collection and Insights |
Visual Design Basics – Laws of Gestalt and Color Psychology |
Choice Architecture |
Hooked Model- How to Build Habit-Forming Products (Book by Nir Eyal) |
Product Marketing |
Product Monetization |
Go to Market Strategy |
Hands-on Exercises |
Customer persona Exercise |
Project Assignment /Capstone Project |
Why Us?
- Our Delivery is our Difference. Our training pedagogy follows a case study format where the connection between concepts, theory and actual practice is easily established – making it easy to understand and incorporate the learning at work.
- Most of the Case studies are taken from Harvard Business School journal.
- We also provide an experiential learning to the participants by giving them hands-on exercises and assignments.
- We have received recommendations and positive feedback from most of our clients for Product Management training. These are our clients:
- Flipkart
- Priceline (Bookings.com company)
- Blueconch Technologies (B2B)
- Sunlife Financial (Philippines)
- Neosoft Technologies
- Udchalo
- Adani University
Following are some of the Case Study Examples that shall be conducted in our Product ManagementTraining Program:
- Zerodha
- Khatabook – B2B2C Case study
- Pearson – Enterprise software case study
- Udchalo – Online Travel Application for Indian Armed Forces
- Dunzo
- Salesforce vs Siebel (B2B case study)
- AWS vs Azure vs Google Cloud (B2B case study)
- Product Monetization – LinkedIn
- Cred
- KissFlow – GTM strategy (B2B case study) – Lowcode/No code Platform
If you want us to train Product Management Team at your company, contact us @ rahul.vtc@gmail.com
